This October, I had the honor of speaking at Phoenix Design Week 2024, hosted by AIGA Arizona. The theme, "Oasis," was all about refreshing our creative spirits despite challenges—something that hit home for me when it comes to podcasting. I got to share how I stumbled into podcast production, helping my husband with our show, Finding Arizona Podcast, and how that passion grew into currently producing three podcasts: Finding Arizona, The High Achieving Female, and A Taste of AZ!
Hosting a session at Phoenix Design Week was both exhilarating and humbling. I went from being a student of the industry to standing in front of peers as a teacher. I’ve always said that the best students become great teachers, and that’s how it felt! So many people feel podcasting is too much extra work, but the truth is, it doesn’t have to be! It can fit right into what you're already doing. Here are some of the main takeaways I shared during my talk, all of which you can start applying right now:
Repurpose What You Already Do: You don’t need to create new content for every episode. Start with what you already have—blogs, social posts, presentations—and build from there.
Keep It Simple: Podcast production doesn’t need to be fancy or expensive. You can start with basic equipment and upgrade as your show grows.
Be Scrappy and Authentic: Authenticity is what connects you with your audience. Don’t worry about perfection; focus on sharing what you love.
My favorite part of speaking was connecting with the audience afterward—having them stay to ask questions and tell me how inspired they felt was such a rewarding experience. If I can impact even one person, I feel like I’ve done my job and I impacted a few!
If you’re feeling like you need some help getting started, Finding Arizona offers podcast production services that make it easy. Whether you want to start your show or take your existing one to the next level, we're here to support you! Don’t hesitate to reach out or check out what we offer here!
XoXo
Producer Britt